Does hitting Send on an email make you nervous about landing in the junk folder? Our email deliverability ebook gives you expert tips to avoid email spam filters and earn your spot in the inbox. The best part? It takes only 13 minutes to read!
As an email marketer, you know that boosting email engagement rates can be tricky. Sending emails your audience loves isn't enough. You also need to help them arrive in people's inboxes – and there's so much that goes into nailing email deliverability.
In this ebook, we summed up the key steps to avoiding spam filters so you don't have to spend days learning how to maximize email campaign ROI.
Getting emails into the inbox poses challenges even for experienced marketers. For instance, you probably know using a clean email list is a must. But what if your database is clean and you send relevant emails – yet you still can't seem to improve email deliverability?
We know email marketers like you struggle with questions like:
In this email deliverability guide, we answer all these questions – and we have good company. Some of the most knowledgeable email pros share their insights to make it easier for you to hit the inbox.
Did you know that 15% of people never check their spam folder? Also, 27% of them go through it just a few times a year. When your goal is to make email work for your businesses, the junk folder is the last place you want to be.
In this email deliverabilityⓘ ebook, you'll learn how to:
The expert tips in this ebook are so good you'll be tempted to apply all of them at once. But that may lead to overwhelm. So, instead, pick one thing. What can you do today to enhance your email deliverabilityⓘ?
For instance, if you've never pruned your email list, removing dormant and obsolete emails is a great place to start. Email sender reputation management is much easier when you work with a fresh database.
Once your list is clean, consider segmenting it into smaller groups and plan a series of messages for each one. Not only will that improve email open rates – but it will also increase your long-term engagement.
Another simple thing you can do today is assess your spam complaint rate. If it's too high, determine what could be causing people to report your campaigns so you can avoid those mistakes.
Next, start looking into other ways to boost your inbox placement—the ebook is packed with tips and techniques to help you in your quest.
Ready to start?
Download your free copy of The 13-Minute Email Deliverabilityⓘ Ebook and make every email count.
Email deliverability is the successful delivery of an email to a recipient's inbox. It is not the same as email delivery, which shows the number of emails that landed in a mailbox, either in the inbox or the spam folder.
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