Lower Your Email Bounce Rate By Verifying Your Email Lists
Remove non-existent emails from your list with our free email deliverability service.
Did you know that roughly 31 billion emails bounce every day? Additionally, 16 percent of all emails wind up in spam.
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Find out how ZeroBounce delivers better bulk email list verification with 99.6% accurate results. Upload a CSV, XLS, XLSX or TXT file and ZeroBounce will evaluate your list for free.
Want to check a single email address? Type it in — and get the result in seconds.
Why do emails bounce?
There are two main types of email bounces: soft bounces and hard bounces.
Soft bounces mean it's a temporary, fixable problem. Maybe your email newsletter is too large. Or the recipient's email inbox is full. The server may also be down. Depending on the issue, a soft bounce can be easily fixed. If your email newsletter was too large, reducing its size could be all that's needed for the email to go through.
Hard bounces are a permanent issue — and emails that hard bounce should be removed from your list. They can occur when an email address doesn't really exist.
Maybe someone wanted to get the instant coupon code you were offering and submitted a fake email. Or someone accidentally made a typo when they entered their email.
People also change their email address over time and abandon their old one. They may have gotten married or changed jobs, which sometimes warrants a new email.
That's why it's so important to not only clean your list, but to do it regularly.
The consequence of inaction
Continually reaching out to emails that bounce comes with consequences. It can impact your sender reputation, which is like the credit score for your email address. The more you email non-existent email addresses, the more it hurts your score.
A poor sender reputation can impact your future email deliverability. To stay in good standing, aim for an email bounce rate of less than 2 percent. Anything more than that and there's an underlying problem that needs to be addressed.
Verify email lists to lower your bounce rate
ZeroBounce allows you to verify emails individually or in bulk. You can also stop bad emails from ever landing on your list by connecting our email verification API to your sign-up and registration forms.
Here are some of the many ways you can use our email deliverability service:
Check new emails as you go:
Maybe someone submitted their email via the contact form on your site. Use our free email deliverability tool to ensure the email is valid before adding it to your list.
Validate a batch of email addresses:
Simply upload your list onto our platform and we'll check to ensure the email addresses are valid and won't bounce. Our recommendation is to only contact the emails we categorize as "valid."
Install an email verification API:
Once your email list is clean, keep it that way. Connect ZeroBounce's email verification API to your signup and registration forms to stop "bad" emails from landing on your list. Our email verification API also integrates with the tools you already use, including your email marketing platform, CRM or LinkedIn.
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