Get Rid of Spam Traps with 99% Accuracy

The three types of spam traps are recycled traps, typo traps, and pristine traps.

• Recycled trap - An email address that was once used by a real person but has been repurposed to become a spam trap.

• Typo trap - An email address that contains an intentional typo that’s usually obvious, i.e., misspelling the domain (gmale.com).

• Pristine trap - An email address created for the sole purpose of targeting email senders who don’t use proper email hygiene or email-sending practices.

The primary reason you may be caught in a spam trap is because you aren’t cleaning your email list. Email delivery and blacklist services spread spam traps online, whether they’re entered into your registration forms or planted in a list of email leads you acquired from an event or vendor.

A business must use best email marketing practices and verify each email address before sending a campaign. If you don’t verify your list, you’ll send an email to the spam trap and suffer consequences like high bounce rates or email blacklistings.

You can quickly get rid of spam traps by using email verification. Any time you receive a new list of email contacts, run your list through an email cleaner that’s complete with a spam trap checker. You can also use a real-time email verification API on your registration forms to detect and block spam traps from entering your email database.