Can an email checker really detect spam traps and remove them from your list? It’s a question many email marketers ask, once they start suspecting that their database has been compromised by these unsafe email addresses. While there is no spam trap checker that can eliminate all of them, email verification remains the most effective method to restore your email data quality.
With 45% of today’s email being spam, fraud management tools are a necessity. ISPs and blacklist providers are constantly at work to improve the email landscape and promote healthy, transparent communication. But while spam traps are set to accomplish a positive mission, having them in your list will derail your marketing goals and set you up for low inbox placement. A reliable spam email checker prevents this from happening and helps you reestablish your reputation.
Furthermore, an online email checker will weed out other addresses that jeopardize your deliverability:
A reliable spam email checker prevents spam traps from being used in your lists and helps you reestablish your reputation.
Also, it will show a list of your unengaged subscribers, who are either not interested in your emails anymore, or have abandoned their address for good. If it’s abandoned, ISPs may turn that address into a spam trap, while you may continue to email it without being aware of the risk.
Spam traps are difficult to detect. Not even the most advanced systems can spot all of them. So, if you’re tempted to use a free email checker, think twice. Your email list is an essential business asset, and taking care of it is a priority. It’s worth hiring a dependable company to make sure you’re getting your list back clean and safe to use.
While using an email checker is the first measure you can take against spam traps, there are other email marketing best practices that make a difference.
Email marketing doesn’t have to be hard. With the wealth of information on the topic, implementing an effective strategy can feel overwhelming, but the truth is there are just a few basic aspects to keep in mind. One of them is your email hygiene – the quality of your list.
Keeping a healthy email list is in your power. With email validation becoming a standard email marketing practice, you should already have a favorite email checker to turn to in times of need. It ensures your emails get in the hands of real people. The better your leads, the greater your chances to connect with your subscribers and boost your revenue.