Be A Better Marketer

young caucasian woman working at computer desk designing a professional email signature

How to Design a Professional Email Signature That Actually Works 

Creating a professional email signature is so easy. Or is it? If you want it to get your prospects to respond, it may take more effort than you think. But worry not – our guest Mark Borum,...

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Could the AIDA model help improve your email marketing campaigns? Marketers use it the Attention, Interest, Desire and Action, or...

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Email list management is essential for any marketer looking to get the most value out of their email list. That's why we put toge...

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Growing a solo business isn’t easy. It can take years, but when you have an email list, things can move a lot faster. So, ...

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Getting backlinks to your site can help your Google ranking, but not everyone can send a good link building outreach email. Here,...

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Email vs direct mail: is one more effective than the other? It depends who you ask. Our guest Jessica Day of Dialpad shares the p...

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Earning media coverage isn’t easy. Competition is intense, so your pitch really has to stand out. Chris Norton, founder of B2B ...

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