Email Verification Tool Reviews
Looking to compare email validators? Check out our handy email verification software guides and get help with choosing the best email verifier for your business.
Jump to the reviewsWhy email list cleaningⓘThe process of removing invalid and high-risk emails, such as spam traps or disposable emails, from an email list. Email list cleaning can be performed after gathering data via email validation. software matters
Email marketing verification solutions are essential for any business sending mass emails.
All it takes is one poor email campaign performance to damage your business’s sender reputation. Or worse, you can lose your ability to send emails using your company’s name.
How can you prevent this? By using one of the best email validationⓘA process that determines if an email address uses valid syntax, exists on a given domain, and is configured to receive incoming email messages services available to quickly identify any invalid, fake, or high-risk email addresses hiding in your CRM.
By incorporating an email verification tool into your email marketing strategy, you’ll benefit from:
- Lower email bounce ratesⓘThe percentage of emails that are undelivered vs. delivered to the intended recipient.
- Lower spam complaints
- Better inbox visibility
- Better open rates and email engagement
- Stronger email deliverabilityⓘA sender’s ability to reach the recipient’s inbox with their outgoing emails. It may also describe the ratio of emails delivered to the inbox vs. those sent to spam or blocked by the receiving server.
If you’re serious about improving email marketing ROI, you need an email validator.
That’s why we put together these comprehensive reviews to help you compare email validators and choose from the best email validation services available.
How we review email list cleaning software
We tasked experts to create email verification reviews for the industry’s top names.
By creating accounts anonymously, they explored each email verification platform to assess them in each of the following categories:
- Tools/Features - What are the email verifier’s capabilities? Does the platform offer additional features that can improve email deliverability?
- Accuracy - How accurate are the email verification results? Is there a money-back guarantee?
- Speed and performance - How long does it take to verify large email lists?
- Detection capabilities - What types of emails can the email verifier detect reliably?
- Data protection - Does the email verification platform comply with global privacy and data protection standards?
- Pricing - What payment plans are available? What’s the minimum price point, and how well does the pricing scale with larger email lists?
- Customer support - Which customer support channels are available, what are their hours, and what is the response time?
If you’re looking for help on how to choose email verifiers, follow our email verification tool reviews below!
Email verification tool reviews
NeverBounce
Primary users - SMBs, Enterprise
- Features - Bulk email validationⓘA form of email validation that allows users to upload a list of email addresses as a file either via direct upload, the cloud, or a platform integration. The email validation process is completed after all email addresses on the list are validated., real-time email validation API
- Accuracy - 97% deliverability rate guarantee
- Identifies - Invalid emails, spam traps, catch-alls, and disposable domains
- Data Protection - GDPR-compliant, EU - U.S. Privacy Shield, Swiss - U.S. Privacy Shield
- Pricing - Starts at $8 for 1,000 credits
- Credit expiration - 1 year
Kickbox
Primary users - SMBs
- Features - Bulk email validation, real-time email validation API
- Accuracy - 95% deliverability rate guarantee
- Identifies - Invalid emails and spam traps (all others undisclosed)
- Data Protection - GDPR and CCPA-compliant
- Pricing - Starts at $5 for 500 credits
- Credit expiration - 1 year
Emailable
Users - SMBs
- Features - Bulk email validation, real-time email validation API, Inbox Reports, Blacklist MonitorⓘA service that actively observes your email domain and IP address while comparing it to known email blacklists and antispam services around the internet. If a blacklist flags either the domain or IP, the monitor will notify the user.
- Accuracy - 99% guarantee
- Identifies - Invalid emails, disposable domains, catch-alls, some spam traps
- Data Protection - GDPR-compliant
- Pricing - Starts at $38 for 5,000 credits
- Credit expiration - Never
BriteVerify
Users - SMBs
- Features - Bulk email validation, real-time email validation API
- Accuracy - 97%
- Identifies - Invalid emails, abuse emails, spam traps
- Data Protection - GDPR-compliant, Privacy Shield, multi-factor authentication
- Pricing - Starts at $40 for 5,000 credits
- Credit expiration - 1 year
Xverify
Users - SMBs
- Features - Bulk email validation, real-time email validation API, phone number validation
- Accuracy - 98%
- Identifies - Invalid emails, abuse emails, and disposable domains
- Data Protection - Undisclosed
- Pricing - Starts at $5 for 500 credits
- Credit expiration - 1 year
Mailtester
Users - SMBs
- Features - Bulk email verification, email deliverability testingⓘAn analysis of an email’s likelihood of reaching the inbox based on domain reputation, technical email configuration, spam triggers, file size, and other relevant factors.
- Accuracy - 99%
- Identifies - Undisclosed
- Data Protection - Undisclosed
- Pricing - Starts at $5 for 500 credits
- Credit expiration - No expiration on PAYG credits; subscription credits don’t roll over
ZeroBounce
Users - All business sizes
- Features - Bulk email validation, real-time email validation API, Email Finder, Blacklist Monitor, DMARC Monitor, Inbox placement tests, Email server tests, Social appends, Email ScoringⓘA ZeroBounce service that uses AI and proprietary technology to grade an email contact based on their likelihood to interact with an email and convert (most commonly used for catch-all email addresses)., Activity Data
- Accuracy - 99% guarantee for all domains with Verify+ from ZeroBounce
- Identifies - Invalid emails, spam traps, catch-alls, disposable domains, abuse emails, toxic domains, disabled accounts - See the full list of 30+ statuses
- Data Protection - SOC 2 Type 2 and ISO-27001-certified; GDPR, HIPAA, CCPA-compliant; Attack resistance management and penetration testing - See security details
- Pricing - Starts at $18 for 2,000 credits; Pay-As-You-Go and Subscriptions available
- Credit expiration - Never
Top email validators for 2024
ZeroBounce | NeverBounce | Kickbox | Emailable | BriteVerify | Xverify | Mailtester | |
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Features |
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Accuracy | 99% guarantee with Verify+ from ZeroBounce (Yahoo & AOL-disabled email detection) | 97% deliverability guarantee | 95% deliverability guarantee | 99% guarantee | 97% | 98% | 99% |
Emails Identified | Alias, alternate, invalid, catch-all, spam trap, abuse, do_not_mail, role-based, disposable, toxic, disabled | Invalid, spam traps, disposable | Invalid, spam traps | Invalid, disposable, catch-alls, some spam traps | Invalid, abuse, spam traps | Invalid, abuse emails, disposable | Undisclosed |
Credit Expiration | Never | 1 year | 1 year | Never | 1 year | 1 year | Never |
Customer Support | 24/7, 365 days a year Live chat Phone | Business hours only | Email or schedule only | 24/7 via email Live chat also available | Phone support Monday - Friday - Business hours only | Phone support weekdays 8 - 5 central time | Live chat |
Buyer’s Guide: Choosing the best email verifier
With the above email verification tool reviews, you’ve got all the reliable data you need. Your upcoming email validation technology comparison will help you decide which partner will enhance your email marketing efforts.
Here are the questions we recommend asking yourself when looking for some email cleaning tools insight.
How accurate is the email verification tool?
An email validator’s accuracy is arguably the most critical feature. If you can’t trust your results, then why would you buy?
When you compare email validators at a glance, most claim similar accuracy levels. However, a difference of one or two percent can mean the difference of thousands of bounced emails, depending on the size of your list.
What types of emails can it detect?
It’s tempting to upload your list, find the valid or “deliverable” email addresses, and call it a day. However, there’s power in knowing exactly what’s stored in your database.
While some email verification software boasts high accuracy levels, it’s limited in the types of emails it can detect. For example, many cannot accurately detect catch-alls. They’re often marked as “invalid” or “undeliverable” when they may actually be valid leads that could become sales.
Likewise, it’s worth knowing if you’re collecting disposable, fake, or risky email data. By using an email verifier that can detect more email types, you can quickly identify problems with your data collection methods and make improvements to your website security, signup forms, and more.
Email verification pricing
Expenses are essential when determining the potential value of a marketing channel.
Overall, email verification is an expensive and essential service regardless of which email validator you choose. However, we recommend asking this question after you’ve determined the accuracy and scope of the email validator service. As the adage goes, you get what you pay for.
While looking for the best pricing options, be sure to ask: how accurate is it, and what can I expect to learn when using this service for my email database?
As a bonus, verify that your purchase has an expiration date or that you’re free to use your credits as needed.
Data protection measures
As a business, you know how essential it is to protect and preserve your subscriber and customer data.
Data protection becomes essential depending on where your business and customers are located. GDPR and CCPA complianceⓘThe act of complying with the California Consumer Privacy Act, which exists to uphold California consumer privacy rights and to establish a list of rules for businesses to follow regarding the protection of said data. are requirements for any business. Specific industries, such as healthcare, also have their own privacy regulations that you’ll need to follow.
Additionally, when you compare email validators, research their security efforts. A well-protected platform should list its data protection measures clearly on its site or provide direct access to its records via third-party websites such as Whistic.
Customer support availability
You shouldn’t have to be a tech wizard or email guru to benefit from email verification tools. When problems arise, you need to know that you have a helping hand to help you get that next email campaign sent on time.
Customer support is offered through a variety of channels, including email, phone, and live chat. These are personal preferences, so be sure that your preferred method is offered.
More importantly, just because a company lists a customer support option, it doesn’t mean they’re reliable. Visit the email validator’s website for yourself, reach out to customer support, and test their response times for yourself.
How else can they improve my email marketing?
While email verification is an essential part of email marketing, it’s not the only factor. It’s worth having a team on your side that understands email deliverability inside and out.
Take a look at the email verification service and look for additional email deliverability services that can supplement your efforts. Some aspects of email marketing can prove technical, such as email server or content configuration, email authenticationⓘOne or more techniques or policies created to help internet service providers determine the identity of an email sender as legitimate. Examples of email authentication include SPF, DKIM, DMARC, and BIMI., etc.
If you can benefit from a platform that simplifies these tasks, it’s worth the investment to save time and improve email marketing ROI.
Frequently asked questions
The best email verification tools for 2024 include:
- ZeroBounce
- NeverBounce
- Kickbox
- Emailable
- BriteVerify
- Hunter.io
When choosing the best email verifier, it’s recommended to research and compare the following:
- Accuracy
- The types of emails it can detect
- Pricing and payment options offered
- Data protection measures
- Customer support availability
In addition to our email verification software guides above, you can find unbiased reviews from real customers on websites such as G2, Trustpilot, and Capterra.
To create these reviews, our writers created an account on each email verification website and explored all of its features hands-on. For each email validator, we tested bulk email verification on a real list, the API, and the available customer support channels. Then, we compiled all of the data you need to know that’s clearly listed on the provider’s website.